Tag Archives: gucci tennis ’84



Yeah, Kirkland Sagnature have been discussed on here a lot but if you can’t be bothered with the brain drain of choice every AM, you can’t go wrong with a 6-pack of the white tees from Costco. In my eyes, for accessibility and replacement in bulk, this is the best white shirt on the market. You can hurl your suggestions at me (and my soft spot for the thick Pro Club and Hanes Beefy is still functioning, but they’re very different shirts — Hanes loses points for the wacky pricing after some store applies VAT and Pro Club seems to need a west coast hookup) with Kirkland, you’ve got the perfect summer weight — light without being blouse-thin to the point where your nipple hair is visible, a neck that my giant head doesn’t leave wave-like stretch marks in and the correct length on the arms and waist, with minimal shrinkage and no sense of smedium after three washes. And if you’re still prepping an argument against me, they’re £2.66 each, because a six-pack is £16. I always liked Puffy’s late 1990s cheap, throwaway white tee, all-white adidas Superstar and Rolex President combo and I can’t get down with any brand’s proclamation that they’ve created “the ultimate white t-shirt” as if they’ve found the cure to cancer – any white tee that’s over a tenner should be treated with suspicion. I want something that I don’t fear spillage on — in fact, in the event of a Ribena indecent or hot rock drop, you can live out your Dame Dash pre-bankruptcy fantasies for £48 and not even bother washing tees. Just throw them shits away. But if you choose to wash them, I can testify that Kirkland comes through too. Shouts to Sean at Urban Industry for having the cash and carry hookup.


While Costco are the kings of white t-shirts, Edwin PHADE Sacasa and the Shirt Kings crew are pioneers of the hip-hop print, If you wanted your blanks decorated with a firearm-wielding Roger Rabbit, you know who to call. More pictures from Dokument‘s Shirt Kings (complete with an intro by MC Serch) by PHADE and KET are out there to coincide with the book’s release and I can’t get enough of documentation of their custom creations. Mother and daughter Dapper Dan gear is particularly good. If you want to understand the foundations of street style, there has never been a better time.








Shouts to Adam Welch for putting my quotes into this Independent piece on high-end sports footwear. It was good to talk up Gucci Tennis 84s and Dapper Dan in a national publication — Adam did a good job too. The New Balance number nerds waiting to tell me that Kanye wore 997.5s need to fall back, because the message in this article was well handled and nicely written. Despite my strange cat analogy, it’s probably the first newspaper article I’ve been interviewed for that didn’t make me want to punch myself in the temple immediately after it went to print.

On the Gucci Tennis topic, I spotted this photo for sale on eBay a few months back, shot for a Miami newspaper in 1984. Wish I could find the article it was written for.

What the fuck is up with rappers and singers wearing Superdry? Gunplay’s pick of Supreme-biting brand was bad enough, but look at the images above, then look at what some rappers have elected to wear now. Ice T wearing it is kind of sad, Jay Sean is a Superdry kind of guy, so I’m not surprised. Pos from De La Soul broke out the wack polo, but it’s all good because he’s Pos and can do what he damn well wants with immunity, but the younger generation? The Martorialist pointed out the tragedy of A-Mafia wearing it late last year, but Mr. Pete Williams pointed out a sighting on Lil Durk’s latest 52 Bars chapter. Superdry does not belong on a Young Chop beat. There’s no excuse for wearing this stuff in a video — if it’s meant to match your shoes, then you may as well be wearing PUMA Discs on your feet. The only amnesty in the Superdry rap video situation is this model in Fat Joe’s Pride n Joy. She still would have looked better without the lettering. Rappers looking like they did a Karmaloop trolley dash is a good argument against streetwear on rappers, but high streetwear on them? Very strange.




Erik Brunetti’s Instagram is always interesting, taking in animals, artifacts, artwork and other awesomeness. He just upped the cover of forthcoming Fuct book (release date is September 3rd). Looking forward to picking this up.


With the Evil Dead remake ready for a UK release, it’s a shame that there won’t be any low-budget spots like this Evil Dead II one from 1987 that featured Sam Raimi and Jonathan Ross. I recall seeing this on Channel 4 early one evening and becoming immediately obsessed with Dead By Dawn. Ross, like Alex Cox, educated me in several matters of cult cinema. This Incredibly Strange Film Show Sam Raimi episode was a game changer for me and these ads seemed unlike anything I’d seen for a movie on these shores, delivering a nice dodge from showing any of the controversial content pre-watershed.


“Generally, low-level dealers such as the ones at the Gardens don’t save their profits. As Eric Butler, 21, a self-described former dealer, explained, they spend it quickly, as if tomorrow might never come.

Butler, who said he sold small packets of powdered cocaine on a 60-40 split with a supplier, told of buying $250 Gucci sneakers, “old and dirty now,” and $650 lizard-skin Bally loafers, and of dropping $5,000 during a single shopping spree in New York City.”

‘At the Roots of the Violence: The Agony of Potomac Gardens’ The Washington Post 02/04/1989

I’m late to the party again. Nobody told me that Gucci had reissued their 1984 Tennis shoe design. That’s a pretty serious piece of retro footwear, but I never saw it coming. Somehow, when I’m holidaying from the day job to some degree, I find the sports footwear recurring on here instead. A perfect example of crack-era fashion—as fondly remembered by Shawn Carter himself and effectively remade by Reebok for him earlier last decade—it’s an interesting shoe. Now, in an era where the high-end sneaker is the norm, with any number of quasi-futuristic hi-tops bouncing inspiration to and from the major and indie brands, it’s not especially remarkable. Back in the early 1980s, Gucci’s effort was something otherworldly. Seemingly a response to models like the late ’70s Rod Laver Super silhouette (check that outsole and forefoot), Lendl signature pieces and Diadora, who the hell was going to lay down big money on a pair of tennis shoes? Was this thing actually created with hustlers in mind?

Between these and logo sweats, it was legit Gucci output with a very different target audience. Bar the occasional pair of Chuck-style efforts, Gucci sneakers are generally atrocious—the Tennis seemed to get it right with that Italian-made nylon and premium leather mix. That Gucci font on the tongue and midsole was a classic look. And we Euro fanboys for all things 1980s and hip-hop found out about the shoe far too late. But they’re on sale in the UK Gucci store at a 50% reduced rate of £135 in women’s sizes (that stretch to a men’s UK9) alongside a weaker black-on-black variation. Seeing as they hovered at the $170 mark on their debut, that mark down price is the equivalent of $209…pretty good, while in the States they’re retailing at $375, which feels a little more like 26 years of inflation should do.

But here’s the thing—this is a shoe of its time—bragging rights, a day-to-day mission to avoid robbery…these were Maybachs for the feet in their heyday, but things done changed. The Gucci Tennis was all about the context. It doesn’t belong on my feet…revisionist retro history buffs the sheen off some products with near-mythical status—seeing price slashed Steep Techs in NYC recently, Jordan IIIs shifting for virtually nothing at Lakeside JD Sports circa. 1994 and now these at half price can murder a legend on the spot. Are there aged hustlers looking to pick these up? Would they even have the expendable income to grab a pair nowadays? Anyway, if you’re interested and you can squeeze your feet in (though they do fit pretty big), the Gucci Tennis ’84 is online now.

(Images from trazgrillo’s eBay auction: they went for $250)

I sometimes forget just how much of a facsimile the Jay-Z homage actually was.

Still, I haven’t seen Bally reissue the Competition shoe, as worn by Doug E. Fresh circa. 1986—the Fila and Bally look was some big money Harlemite cool. Thus, the magic remains. The stop motion Bally and Superstar old west style face off in the ‘All the Way to Heaven’ video was memorable yet utterly, utterly shit. Still, that piece of Run-D.M.C. baiting beats another misspelt 2-hour Twitter back-and-forth when it comes to rap beefs.

Incidentally, what’s the current status of Shaun Lloyd’s ‘Labels’ book of, umm…labels? I heard early 2011 then…nothing.