Tag Archives: jack purcell

MO’WAX FOOTWEAR

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I’m such a company man. Actually, I’ve got love for Mo’Wax, Matt Sleep and Jack Purcells, plus I wrote the press release for this project. So the anti copy-paste law is OVERRULED. I got a good Q&A out of this too, which may or may not end up on this blog. I’ve been after those stingray mids since I saw a pair on Acyde’s Instagram. As friend and family projects go, the detail on this one is crazy.

“From its debut in 1992, the London-based Mo’Wax organisation was the pioneering meeting point for an array of subcultures to merge organically – multiple musical styles met art, with painstaking attention-to-detail when it came to design. Founder James Lavelle brought his obsessions behind the sonic side to the forefront with photography, sleeve art, toys, books, exhibitions, sought-after streetwear and a connection to the collectible all celebrating the hunt for the next thing.

Coinciding with this summer’s London-based Urban Archaeology exhibition and tie-in book, Lavelle and Converse created these appropriately limited edition sneakers based on the notion of taking a collage of influences and re-appropriating them like music samples. The Jack Purcell made sense as the base model, because it’s Lavelle’s personal choice, “The sneakers that I wear the most are Jack Purcells. So I was keen to be able to work with Converse in a contemporary way, representing me as a person right now.

“The detail was really, really important. Just new ways and new technologies and things that hadn’t necessarily been done before – the idea was to create something that had the Mo’Wax feel. I really wanted to create a sneaker that would stand out in its own right but wasn’t gimmicky, or over the top and garish. It would fit in with where I am now and not necessarily where I was 15 years ago.”

The Converse Jack Purcell Mo’Wax Ox has a unique white debossed leather upper, while the mid-top version is embellished with premium stingray effect leather. Both re-workings of this staple masterpiece bring an appropriately obsessive level of detail to this silhouette, despite its apparent simplicity. Custom “Build & Destroy” logos on the familiar moulded rubber toecaps and classic Ben Drury/James Lavelle Mo’Wax camo screen-print graphics on a cotton base, with metallic gold logos, are used for the sockliners and heel stay.

For Lavelle, the end goal was subtlety, “How can we get the Mo’Wax design aesthetic into something really subtle? It was about keeping certain themes going, like having Mo’Wax on the sole of the feet or on the tips of the laces or on the insole or on the little heel strip on the back — there’s this sort of Mo’Wax touch. But the stingray was just to try and apply something that would hopefully look pretty cool.

A semi-transparent, ice blue version of the familiar smile and heel license plate, a semi-transparent ice blue outsole with the Mo’Wax logo cut between the left and right foot, and branding that even extends to the ice blue lace aglets all capture the spirit of the label. Naturally, packaging is paramount and the box design also channels that emphasis.

That boundary-blurring vision that brought skateboarding, artists, DJs, fashion and filmmakers into the same space is echoed in the Converse Jack Purcell’s ability to resonate with any style. Strictly for a chosen handful of Mo’Wax affiliates, this commemorative project adds to the mythology of the company that help define the way culture is curated and presented.”

(Speaking to James, I got to clear up the mystery of the Mo’Wax x Nike CD — with music by Richard File — from early 1997 too: given the nature of that project, no samples were allowed, which made it difficult — he conceded that it was a strange project and explained that it was one facilitated via an external agency).

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LUNAR JACK PURCELLS & OTHER MATTERS


I love wearing Converse, but those things hurt my feet. I’m an old-fashioned type, so generally it’s Chucks and Jacks in the shoe stack, yet it only takes half a mile before I’m walking my walk, thugged-out, orthopedic. I should probably admit defeat and concede that I’m not designed for these shoes, but the design classicism keeps drawing me back in. One solution to add mileage was always to pillage Nike SBs for their Anatomically Contoured Zoom Air footbeds, but they only delayed the pain.

This weekend I’ve been giving the drop-in Lunarlon midsole from the Koston One (read some nerdery on that shoe here) some road testing in my Jack Purcells, and it shits on the OX edition footbed, as it narrows towards the forefoot to minimise rubbing on the toecap. Usually, while the toe is smiling, I’m grimacing. Plus it’s fun to merge cutting-edge with a design that dates way, way back – lately, Mr. Russ Bengston,Mr. Nick Schonberger and myself have been discussing how awesome a Lunar and Flywire Chuck would be — even if it was just to anger purists. This cross-pollination of footwear is one comfortable step closer to that dream.

Incidentally, this brand crossover is sanctioned, because Converse is part of NIKE INC. Were it not, it would break a cardinal rule — I’ve grown out of some bizarre sub-culture imposed laws over the last few years, but the prohibition on mixing sneaker brands remains in place. If you wear adidas apparel with Nike shoes, or vice versa, it’s not a good look. And if you attempt to reunite the Dassler brothers in one outfit by merging PUMA and adidas, it’s even worse. It could get more extreme, with embargoes on wearing specific non-sports gear alongside the branded footwear that don’t have a collaborative relationship, but that’s just strange. Converse and Nike are now siblings, so the alliance creates a certain creative freedom.

But if we’re going to delve deeper, does that sanction wearing Nike with P.F. Flyers? For all the discomfort, the Jack Purcell’s selling point was once Posture Foundation technology to aid comfort, and it was introduced by the BFGoodrich tyre company as a badminton shoe in the mid 1930s. The BF company also started P.F. (Posture Foundation) Flyers in 1937 using a technology they’d created in 1933. There were other shoes in the Jack Purcell line by the late 1960s, with Jack Purcell by BF Goodrich making the capless Jack Purcell RaceAround (relatively recently retroed by Converse), the adidas-alike Jack Purcell Indy 500 (a lawsuit waiting to happen) and the Jack Purcell Windjammer (recently retroed by P.F. Flyers under New Balance ownership minus the Purcell name — does that mean you can wear NB and Nike with immunity?).

In 1972, Converse bought P.F. but apparently legal issues meant the purchase never took place in it’s entirety, but they got the licence to make the Purcell. This humble little shoe spans several brands, and it’s worth noting that the art in that Windjammer seems to be by the amazing Bob Peake, who designed the posters for ‘Apocalypse Now,’ ‘Enter the Dragon’ and a lot, lot more, vying with Drew Struzan for hero status.

Digression time. I watched John Carpenter’s ‘The Ward’ yesterday with mild anticipation. I appreciate that ‘Ghosts of Mars’ is unforgivably bad and that ‘Escape From LA’ should never have happened, but ‘Cigarette Burns’ for ‘Masters of Horror’ was interesting and because I forgot the majority of it immediately after watching, ‘Pro Life’ with the devil coming to claim back his kid from an abortion clinic was a madcap enough failure for me to think fondly of it. After a decade out of movie making, one of my heroes directed a film that looks a little like a Canadian TV-movie and feel like ‘Halloween II’ and a sail way too close to the plot of a film I won’t name for spoiler purposes. Still, I quite liked the font for the title lettering. Even if it didn’t feel quite like my beloved Albertus MT, there was still a lithe, gothic look to it. For that reason, I enjoyed it for around two minutes and trundled through the rest — though it’s not as bad as George A. Romero’s ‘Survival of the Dead’ or Dario Argento’s ‘Giallo’ in the genre-director-off-the-boil stakes. Plus Carpenter told Dazed & Confused that he likes to sing along to Pink’s ‘Get the Party Started,’ so I’m blaming her for this CGI-aided damp squib of a film.

I hadn’t seen this 1986 image of Donald Duck wooing Daisy in full Paninari getup before until I picked up a fortieth anniversary Moncler book from a few years back. I’ve seen Mickey rendered in hardrock mode with some big boots on and a scowl, but a dayglo Donald seemed to be out to replace the brand’s trademark duck with that Moncler vest and nubuck Timberland boots. Italy’s consumerist convergence of brands somehow managed to echo elements of casual, mod, NYC’s street level boosters, hip-hop uniforms and even today’s breed of slimline chino twat. Donald got there before you all and he got the girl as a result.

Whenever I’m feeling ill, I watch a double bill of ‘Death Wish III’ and ‘Shottas’ — both films have healing properties through sheer mindlessness and are as riddled with errors as they are bullets, but I still can’t get enough of the disregard for period looks that ‘Shottas’ maintains. If you’re going to have a 1978 flashback scene with a stashed shooter, it’s best not to use a distinctive shoe like 1996’s Jordan XII to hide the weapon. The Hilfiger boxers in that scene are bad enough, but this was some progressive footwear for the 1970s. ‘Shottas’ is far too yard to care for wardrobe accuracy.

And what better way to celebrate a holiday weekend than with a very, very sincere Swiss documentary on Celtic Frost that somebody has kindly uploaded onto YouTube with English subtitles?