Tag Archives: transantarctica

ROBIN IN GORE-TEX

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Twitter is swarming with links to Robin Williams tributes, and with good reason — the handful of people I know who met him found him to be a class act and it’s a testament to his versatility that while I never found his standup particularly side-splitting, he was one of the ultimate actors when the script was right, as was the case with Terry Gilliam’s The Fisher King and Bobcat Goldthwait’s World’s Greatest Dad. Williams was a man with an inclination toward some of the brands and cultures discussed here — FTC (his local spot), Slam City and Supreme were all apparently regular haunts and the BAPE and Viotech combo has become a message board staple.

Some ill-informed characters would jeer at that gaudy combo a few years back and discuss it as if it was the death knell for those brands, but the fact is, Williams was most likely on it before it hit the radar of a new breed of cynics. Williams was even up on Acronym, picking up pieces from San Fran’s Darkside Initiative store. He was up on Raf Simons shoes back in 2009 too. Now, if a semi celebrity wears some easy-to-find Jordan IIIs, the internet starts quaking — back in the mid 2000s, this was unique. Between that , the video game obsession and Questlove’s tale of an encounter that indicates that he might have been a hip-hop fanatic too. There’s too many layers and degrees of separation to even begin to dissect here, but his loss is a tragedy.

In these situations, I clocked a few of the social media voices of unreason complaining that we mourn celebrities more than we do victims en masse in a war zone — that’s because it’s tough to fully grieve when there’s no face to put to the deceased and, given his admirable work ethic, Williams’ mug was a familiar sight. The sad reality for the complainers is that some poor kid thousands of miles away that strayed onto a landmine wasn’t in Fast & Furious 6 or Jumanji. It’s human nature. Are the going to start picketing our uncles’ funerals next because we’re not getting angry enough about Syria? Familiarity doesn’t always breed contempt We’ve been given the emotional depth to be upset about both things.

But anyway, forget all the sentiment — the image above from 1990 (jacked from Getty and the LIFE archives), around the Cadillac Man era in Williams’ career, wearing the GORE-TEX North Face TransAntarctica coat indicates that, long before he got himself an Acronym, he understood the power of great outerwear. Robin Williams was unique on every level and he was doing the brands long before the blogs too.

If you never got a copy of the Nike Genealogy of Innovation book from the project I worked on and your browser is too weedy to look at the website, here’s a video that the good people of Golden Wolf put together that animates 200 Nike shoes from 1972 to 2014 in chronological order. Crazy that the lists I was writing in iPhone Notes during a train journey ended up looking like this — it looks like the inside of my mind.

TRANS-ANTARCTICA

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On the North Face front, the Scott Schmidt Steep Tech line seems to get plenty of attention, but the original money was with the earlier, ultra sophisticated TransAntarctica collection, created for the 1989-1990 foot, ski and sledge expedition, where a global crew of six men from six nations that included Will Steger and a pack of huskies would travel 4,000 miles across the Antarctica over 220 days — the first ever crossing without any motorised assistance. With their heavy fabrics, doomed explorers like Captain Scott and his party would find out that apparel mattered earlier that decade, but this twelve-piece collection, custom created by Erickson Outdoors for The North Face, GORE-TEX and DuPont and made in the USA, was integral to the crew’s success. It even included shoes for the dogs to protect their paws.

It’s interesting that, for functional reasons, the shells were linerless, exposing the GORE-TEX membrane and the system’s colourway of three colours were specially chosen to be visible in a low visibility situation as well as visible for the extensive TV coverage of the journey — orange is considered more visible than red, turquoise, according to the 1990 Ski magazine feature above and below is “…psychologically soothing” and purple is apparently amplified when it’s contrasted against snow. Erickson managed to twin technology with Eskimo traditions that had been common sense for centuries. You can see the gear being worn for its purpose here and in this 20th anniversary video.

The North Face would put out a TransAntarctica collection at retail in 1990, with the vast GORE-TEX stitching on the shells and the six-flag logo, representing America, Britain, France, Japan, Russia and China (not a combination often seen in this kind of unity), plus some rugged stretch fleece designs, plus 3M detailing — all inspired and modified from the expedition spec rather than being 1:1 copies. Those expedition pieces are definitely world’s best jacket contenders and — with all the crazy patches — they’d probably be Homer Simpson approved.

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