Tag Archives: 2001

“INFLUENCERS” & 2001 NOSTALGIA

Is there a more misused term than ‘influencer’? Every time anyone uses it at corporate level, somewhere a puppy dies. It’s that bad. Anyone swanning around thinking they’re influentual almost certainly isn’t. If they afford themself the title that’s even worse, like thinking you’re funny, but being flowed free product specifically to wear in order to shill more to a moronic crowd daft enough to follow their lead perches at the same tier as the guy holding the ‘Golf Sale’ sign down Oxford Street. The ‘influencer’ just has a nicer jacket, but the outcome is usually similar – pushing mass-produced sportswear in a targeted way. Clowns. But this blog was never meant to be the negativity zone, otherwise I would’ve vented here in self-indulgent fashion at being snubbed in favour of even bigger toys than myself (now that’s truly toy) for events or the startling ineptitude of so many blank eyed public relations people making a limited edition pig’s ear out of the brands they’re paid to promote. I don’t want to make this blog that place, so let’s talk influences. Like Chucky D said, most of my influences don’t appear on no seeding lists. But a few do.

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